Product Description
Acquire the technical knowledge you need to become a great Web designer. All the basic building blocks of Web pages, tables, and frames are laid out, together with navigation and control. See how to make the shift from printed page to screen, and handle Web-specific issues, including colored backgrounds, wallpaper, and borders, plus the use of images and animated graphics.

Web Design Expert: All That You Need to Create Your Own Fantastic Websites

Product Description
The Best Website® book shows how to profit at least $10,000 to $20,000 a month with your website business. The book details specifically “how-to” select the best type of web business to start, build a new website with Easy Web Design. Also, how to create remarkable Internet Marketing… with real results in 11 days! And finally a little known method about how to profit $100,000 in 30 days using a strategy no-one talks about.

Best Website: Simple Steps to Successful Websites

• ISBN13: 9780321685544
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description
This essential new DVD/book combo from award-winning designer Chris Converse will have viewers transforming static Web designs into visually rich, interactive web sites in no time. Focusing on beginner web designers and print designers who need to optimize their designs for the web, Chris will walk the viewer through all of the tools in Adobe’s Creative Suite Web Premium. With over 4 hours of high quality video tutorials, the viewer will learn how to create a Dreamweaver website project, slice a completed design in Photoshop or Fireworks, build CSS rules for layout, format content and navigation with CSS, import and animate illustrator files in flash, edit and apply motion graphics to video with Photoshop Extended, and much more. The accompanying book is a handy reference that provides an outline of the video tutorials as well as the basic principles covered. By the end of the training viewers will have the skills and knowledge to create a fully functioning web page with interactivity and embedded video.

Bring Your Web Design to Life: Creating Rich Media Websites with Adobe Creative Suite

Product Description

The best business websites serve their readers with strong content, well-architected design, and a focus on usability, readability, and accessibility. This book covers the fundamental aspects of building a website that works for the company, not against it. It covers the essentials of strong copywriting, and then dedicates several chapters to designing user-centric About, Products and Services, and Support sections.

Your visitors come to your site because they are interested in your business and are therefore potential customers. This book covers taking advantage of that traffic by expanding the companys story through a corporate blog and using testimonials, case studies, and other third-party validation to reinforce the marketing message. With this knowledge you will be able to create and maintain a highly professional, polished business site.

While a pleasing website is essential for any modern business, creating it is only a small piece of the online strategy. This book also discusses search engine optimization, using e-mail and RSS to communicate with customers and prospects, and advertising the corporate domain with paid search placement, online banners, text links, and more. The primary theme is using your corporate website to market the business effectively, from designing intelligent product pages to writing compelling e-mail newsletters. This book explores those ideas and offers compelling advice on how to take full advantage of the Web as a marketing medium.

In this book you’ll learn how to:

• Implement best practices in corporate web design, with a focus on common sections such as About, Products and Services, Customer Support, and more
• Use e-mail and RSS marketing to stay in touch with customers and prospects
• Apply simple and effective search engine optimization techniques to push your website higher in search engine results
• Advertise the site through e-mail, paid search placement, banner ads, and more
• Write professional, accessible, and usable pages to make your site available to everyone

Summary of Contents

• Chapter 1: Overview
• Chapter 2: Content
• Chapter 3: Accessibility
• Chapter 4: Architecture and Navigation
• Chapter 5: The Homepage
• Chapter 6: The About Section
• Chapter 7: Products and Services
• Chapter 8: Independent Validation
• Chapter 9: The Corporate Blog
• Chapter 10: Customer Support
• Chapter 11: Contingency Planning
• Chapter 12: Legalese
• Chapter 13: Search Engine Optimization
• Chapter 14: Outbound Marketing
• Chapter 15: Online Advertising
• Appendix: Resources

Web Design and Marketing Solutions for Business Websites