Product Description
Das Internet existiert nicht zum Selbstzweck seiner Macher. Der Nutzer steht im Mittelpunkt. Er verlangt Fakten, Unterhaltung, Ablenkung, Bestellmöglichkeit – genau das, was er will, und dies so schnell wie möglich. Kundengewinnung und Kundenbindung kann daher nur gelingen, wenn die Nutzerfreundlichkeit bei der Entwicklung einer Website im Mittelpunkt steht. Usability – das Testen der Nutzerfreundlichkeit – ist die Grundlage dafür. In diesem Buch wird das Thema Usability in seinen verschiedenen Aspekten systematisch vorgestellt, sowohl wissenschaftlich als auch praxisrelevant analysiert und durch Fallstudien veranschaulicht. Der inhaltliche Bogen reicht von der strategischen Konzeption einer Usability-orientierten Site bis zu Design, Technik und Betrieb.

Usability: Nutzerfreundliches Web-Design

Product Description
Das Internet existiert nicht zum Selbstzweck seiner Macher. Der Nutzer steht im Mittelpunkt. Er verlangt Fakten, Unterhaltung, Ablenkung, Bestellmöglichkeit – genau das, was er will, und dies so schnell wie möglich. Kundengewinnung und Kundenbindung kann daher nur gelingen, wenn die Nutzerfreundlichkeit bei der Entwicklung einer Website im Mittelpunkt steht. Usability – das Testen der Nutzerfreundlichkeit – ist die Grundlage dafür. In diesem Buch wird das Thema Usability in seinen verschiedenen Aspekten systematisch vorgestellt, sowohl wissenschaftlich als auch praxisrelevant analysiert und durch Fallstudien veranschaulicht. Der inhaltliche Bogen reicht von der strategischen Konzeption einer Usability-orientierten Site bis zu Design, Technik und Betrieb.

Usability: Nutzerfreundliches Web-Design

Product Description
Das Internet existiert nicht zum Selbstzweck seiner Macher. Der Nutzer steht im Mittelpunkt. Er verlangt Fakten, Unterhaltung, Ablenkung, Bestellmöglichkeit – genau das, was er will, und dies so schnell wie möglich. Kundengewinnung und Kundenbindung kann daher nur gelingen, wenn die Nutzerfreundlichkeit bei der Entwicklung einer Website im Mittelpunkt steht. Usability – das Testen der Nutzerfreundlichkeit – ist die Grundlage dafür. In diesem Buch wird das Thema Usability in seinen verschiedenen Aspekten systematisch vorgestellt, sowohl wissenschaftlich als auch praxisrelevant analysiert und durch Fallstudien veranschaulicht. Der inhaltliche Bogen reicht von der strategischen Konzeption einer Usability-orientierten Site bis zu Design, Technik und Betrieb.

Usability: Nutzerfreundliches Web-Design

Product Description
This volume is produced from digital images created through the University of Michigan University Library’s large-scale digitization efforts. The Library seeks to preserve the intellectual content of items in a manner that facilitates and promotes a variety of uses. The digital reformatting process results in an electronic version of the original text that can be both accessed online and used to create new print copies. The Library also understands and values the usefulness of print and makes reprints available to the public whenever possible. This book and hundreds of thousands of others can be found in the HathiTrust, an archive of the digitized collections of many great research libraries. For access to the University of Michigan Library’s digital collections, please see http://www.lib.umich.edu and for information about the HathiTrust, please visit http://www.hathitrust.org

Research-based web design & usability guidelines

• ISBN13: 9781562058104
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description

Users experience the usability of a web site before they have committed to using it and before making any purchase decisions. The web is the ultimate environment for empowerment, and he or she who clicks the mouse decides everything. Designing Web Usability is the definitive guide to usability from Jakob Nielsen, the world’s leading authority. Over 250,000 Internet professionals around the world have turned to this landmark book, in which Nielsen shares the full weight of his wisdom and experience. From content and page design to designing for ease of navigation and users with disabilities, he delivers complete direction on how to connect with any web user, in any situation. Nielsen has arrived at a series of principles that work in support of his findings: 1. That web users want to find what they’re after quickly; 2. If they don’t know what they’re after, they nevertheless want to browse quickly and access information they come across in a logical manner. This book is a must-have for anyone who thinks seriously about the web.

This guide segments discussions of Web usability into page, content, site, and intranet design. This breakdown skillfully isolates for the reader many subtly different challenges that are often mixed together in other discussions. For example, Nielsen addresses the requirements of viewing pages on varying monitor sizes separately from writing concise text for “scanability.” Along the way, the author pulls no punches with his opinions, using phrases like “frames: just say no” to immediately make his feelings known. Fortunately, his advise is some of the best you’ll find.

One of the unique aspects of this title is the use of actual statistics to buttress the author’s opinions on various techniques and technologies. He includes survey results on sizes of screens, types of queries submitted to search portals, response times by connection type and more. This book is intended as the first of two volumes–focusing on the “what.” The author promises a follow-up title that will show the “hows” and, based on this installation, we can’t wait. –Stephen W. Plain

Topics covered: Cross-platform design, response time considerations, writing for the Web, multimedia implementation, navigation strategies, search boxes, corporate intranet design, accessibility for disabled users, international considerations, and future predictions.

Designing Web Usability

• ISBN13: 9781558607101
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description
Forms are everywhere on the web – for registration and communicating, for commerce and government. Good forms make for happier customers, better data, and reduced support costs. Bad forms fill your organization’s databases with inaccuracies and duplicates and can cause loss of potential consumers.

Designing good forms is trickier than people think. Jarrett and Gaffney come to the rescue with Designing Forms that Work, clearly explaining exactly how to design great forms for the web. Liberally illustrated with full-color examples, it guides readers on how to define requirements, how to write questions that users will understand and want to answer, and how to deal with instructions, progress indicators and errors.

*Provides proven and practical advice that will help you avoid pitfalls, and produce forms that are aesthetically pleasing, efficient and cost-effective.

*Features invaluable design methods, tips, and tricks to help ensure accurate data and satisfied customers.

*Includes dozens of examples — from nitty-gritty details (label alignment, mandatory fields) to visual designs (creating good grids, use of color).

*Foreword by Steve Krug, author of the best selling Don’t Make Me Think!

Forms that Work: Designing Web Forms for Usability

• ISBN13: 9781558607101
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description
Forms are everywhere on the web – for registration and communicating, for commerce and government. Good forms make for happier customers, better data, and reduced support costs. Bad forms fill your organization’s databases with inaccuracies and duplicates and can cause loss of potential consumers.

Designing good forms is trickier than people think. Jarrett and Gaffney come to the rescue with Designing Forms that Work, clearly explaining exactly how to design great forms for the web. Liberally illustrated with full-color examples, it guides readers on how to define requirements, how to write questions that users will understand and want to answer, and how to deal with instructions, progress indicators and errors.

*Provides proven and practical advice that will help you avoid pitfalls, and produce forms that are aesthetically pleasing, efficient and cost-effective.

*Features invaluable design methods, tips, and tricks to help ensure accurate data and satisfied customers.

*Includes dozens of examples — from nitty-gritty details (label alignment, mandatory fields) to visual designs (creating good grids, use of color).

*Foreword by Steve Krug, author of the best selling Don’t Make Me Think!

Forms that Work: Designing Web Forms for Usability